A recent poll conducted by Siena College and The New York Times reveals that President Donald Trump is viewed more favorably by voters than pro-abortion pop star Taylor Swift, despite Swift’s recent endorsement of Kamala Harris in the 2024 presidential race. The poll shows that 47% of voters hold a favorable view of Trump, while Swift’s favorability sits at 44%.
Swift’s endorsement of Harris was touted by the Democratic campaign, but polling data suggests it has done little to shift public opinion in Harris’s favor. Swift remains popular with Democrats, where she enjoys a 70% favorability rating. However, her popularity takes a steep dive among independents and Republicans. Just 41% of independents view Swift positively, with 32% holding an unfavorable opinion, while among Republicans, only 23% view her favorably.
Trump, meanwhile, has maintained strong support within the Republican base, which has helped him outpace Swift in overall favorability. Despite the enthusiasm surrounding Swift’s endorsement of Harris, it appears to have had minimal impact on voter sentiment in the closely contested race.
Polling data indicates that Harris is lagging behind Joe Biden’s 2020 numbers, particularly with younger voters, a group that Democrats have historically relied on for support. The data highlights that despite her widespread influence in pop culture, Swift’s political endorsement has not swayed the electorate significantly.
As the race between Trump and Harris continues to tighten, the latest polling shows that political figures like Trump can still overshadow high-profile celebrity endorsements in terms of voter appeal.
